GramsIn vs MacroFactor

MacroFactor is arguably the best full macro-coaching app: it learns your metabolism from your logs and weight trend and adjusts calorie and macro targets weekly. GramsIn does none of that — it tracks protein only, by text message. If you are running a serious cut or bulk and want adaptive calorie targets, MacroFactor is the better tool. If you just want to hit your protein number every day without opening an app, that is exactly what GramsIn is for.

GramsIn vs MacroFactor at a Glance

FeatureGramsInMacroFactor
What it tracksProtein onlyCalories + full macros, with adaptive weekly targets
CoachingNone — you set a protein goal, GramsIn helps you hit itAlgorithmic: adjusts targets from your weight trend
How you logReply to a text with what you ateOpen app, search, scan, or use AI describe
PlatformSMS (any phone) + web dashboardiOS / Android app
Price$8/mo or $80/yr, 14-day free trialRoughly $12/mo or $72/yr, no free tier
Best forProtein consistency with near-zero effortStructured cuts/bulks with evidence-based coaching

MacroFactor details last verified 2026-07-20. Their pricing and features may have changed since.

When MacroFactor is the better choice

  • You’re running a structured cut or bulk and want calorie targets that adapt
  • You want your TDEE estimated from real data instead of a formula
  • You’re happy logging in an app daily and want the full picture

When GramsIn is the better choice

  • Your training and eating are broadly stable — protein is the variable you watch
  • You don’t want calorie tracking in your life right now
  • App logging has never lasted more than a few weeks for you
  • You want something you can recommend to a spouse or friend who would never use a macro app

Common Questions

Is GramsIn a competitor to MacroFactor?

Not directly. MacroFactor is a full adaptive macro coach; GramsIn is a single-metric habit tool. They solve different problems — GramsIn competes with "I stopped tracking," not with MacroFactor’s algorithm.

Does GramsIn adjust my protein target automatically?

No. You set your daily protein goal (our free protein calculator can help), and you can change it anytime from your dashboard. GramsIn focuses on making sure you actually hit it every day.

Which is cheaper, GramsIn or MacroFactor?

GramsIn is somewhat cheaper on both monthly (about $8 vs about $12) and annual (about $80 vs about $72–$96 depending on plan) pricing, and includes a 14-day free trial. But the real difference is scope: MacroFactor gives you much more software; GramsIn asks much less of you.

Try protein tracking that fits in your text messages

14-day free trial, no credit card required. Not sure what your protein target should be? Start with our free protein calculator.

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